> > Date: Wed, 14 Feb 1996 20:23:32 -0800 (PST)
> > From: David Peckham <peckh771@uidaho.edu>
> > To: Kenton <90142419@WSUVM1.CSC.WSU.EDU>
> > Cc: vision2020@uidaho.edu
> > Subject: Re: Flood and KRFA's (non) coverage
>
> > A raw nerve has been touched. Public radio is involved in a turf war,
> > the KWSU empire is now trying for a new translator in Moses Lake.
> > Wouldn't that area be more logically and adequately served by Spokane
> > based KPBX? The KWSU listening area is hardly a cohesive region,
> > sprawling from wenatchee and ellensburg to pendelton and grangeville.
> > Small wonder local coverage is so lame. I dont know for fact, but it
> > certainly appears that the entire listening area gets the same local news
> > broadcast. Ever noticed that there's more Oregon news than Idaho?
> >
> > dave peckham
>
> With CPB Grants set to decline drastically, the name of the game in
> public broadcasting is listener base, just like commercial
> broadcasting except the goal is donations, not advertising. Spokane
> Public Radio has not been aggressive about expansion, since they have
> an established population base, and don't see there's anything to be
> gained by moving into the wilderness.
>
> NWPR seems to have taken the tactic of expanding into a large, but
> thinly-populated region, and are trying to increase their listeners
> by providing two streams: music on one, and news/public affairs on
> the other. I personally am grateful for the NPR coverage: we get
> better public radio and more choices than Seattle or Washington D.C..
> Having to have the local news cover "the Cascades to the
> Bitterroots" is one of the downsides, but there may be no
> alternative in a time of diminishing public funding.
>
Related to the funding for NWPR and the operation of KRFA:
I think that the license for KRFA is still held by the University of
Idaho (the regents thereof?) I also think that the UI is paying NWPR
to operate KRFA. If this is true, then we Idahoans are funding a
station that does not provide the service it should.
matt .. .. ..
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